SBI Life launches tablet-based service, Connect Life

SBI Life Insurance today introduced ‘Connect Life’, a tablet-based service which gives the power of choice to the customer while purchasing a policy in simple and effective steps. It is adopting digitization of the entire process beginning with built in need analysis calculator that offers a customer the right products to choose from, filling the proposal form with a facility of paying premium and uploading  necessary documents from the tablet. Distribution Partners from all the sales channels of SBI Life can sell insurance products through this facility.

All a customer has to do is begin with their Need Analysis Calculation and based on their requirements choose a policy from the wide array of products offered, namely, protection, wealth creation, savings, child and retirement plans. The product brochures and videos help them make an informed choice with recommendations from the need analysis report and our expert distribution partners. The customer can fill in the proposal form now in easy steps, upload his documents, instantly pay the premium and be assured of making an informed and right decision.

Launching ‘Connect Life’,  Arijit Basu, MD & CEO, SBI Life Insurance, said, “In this day and age where technology is in the forefront, we have taken the initiative through Connect Life to delight customers with an effective and tech-savvy option while bringing them on board as seamlessly as possible. Through this technology, we are empowering the customer to opt for a policy emphasising on their needs while offering them a wide range of products and services. Overall, Connect Life will reduce the turn-around time and help with faster policy issuance.”

SBI Life’s huge multi- dimensional distribution system of distribution partners will benefit from the initiative of Connect Life. The firm's productive force of over 80,000 IAs from 750 SBI Life offices and a network of 20,000 SBG branches along with it's 5 Associated Banks, across the country, will be enabled with this sought after technology which will help them sell smarter and efficient thereby providing  customers with excellent services and a great experience.

This will also give customers the option of registering for e-statements, accessing policy details and making renewal premium payments through technology tools. It has also partnered with all five insurance repositories thereby encouraging insurance digitization in the country.