QueueBuster POS primary focus is on optimizing store operations, efficient inventory management: Varun Tangri

QueueBuster POS (Point of Sale) is a billing and inventory management software, designed to simplify and automate your business transactions. It is a business super app that helps you manage billing, inventory, khata, online dukaan or eStore, CRM and loyalty, and much more from a single platform.

QueueBuster is a full-stack omni-channel retail solution. It’s designed to integrate with various third-party applications to adapt to any business, including accounts management software Tally, and e-commerce platforms such as Shopify, Microsoft Dynamics, ZOHO, Gray Matter, Zomato, Swiggy, ADSR, GSP, Paytm m’loyal, etc.

Along with hardware integrations with leading brands such as EPSON, iMin, Ingenico, Newland AIDC, PAX, Posiflex, Sunmi, Tactilion, and Verifone.

QueueBuster is integrated with leading payment solutions providers, namely, Razorpay, Paytm, Paypal, Ezetap, Mosambee, Payswipe, Pinelabs, Geidea, Mswipe, PayU, and Plural.

Varun Tangri, CEO and founder at QueueBuster POS, tells us more. Excerpts from an interview:

DQ: Can you elaborate on the growth journey of QueueBuster?

Varun Tangri: QueueBuster embarked on its remarkable journey in July 2016, guided by a visionary founding team, many of whom brought their rich experience from Zomato. Our mission was very clear: to provide state-of-the-art Android-based billing and inventory management solutions tailored for the retail industry. As technology evolved, so did our aspirations.

A significant turning point came in 2019 when the Reserve Bank of India (RBI) granted approval for smart screens to accept PINs. This development spurred innovations in Android hardware, especially for payment devices, catalyzed by companies such as PineLabs, Paytm, and Ezetap.

This new technological landscape opened doors for QueueBuster, allowing us to broaden our services. What initially began as billing and inventory management solutions expanded into a comprehensive suite of offerings, which included online storefronts, loyalty programs, and customer relationship management (CRM) solutions.

Despite myriad challenges posed by the Covid-19 pandemic, QueueBuster demonstrated resilience and adaptability. In mid-2021, we experienced a resurgence as our innovative solutions garnered increased acceptance among merchants. This momentum was further solidified in June 2022 when we secured a notable $8.2 million in Series-A funding from five visionary investors.

This financial injection enabled us to expand our team by onboarding talented sales and marketing professionals, reaffirming our steadfast commitment to continually evolve and better serve the dynamic retail industry. In essence, the growth journey of QueueBuster is a testament to our dedication and vision to revolutionize the retail technology landscape.

DQ: Touch upon QueueBuster features and applications, and how they are helping small retail stores grow.

Varun Tangri: QueueBuster offers a diverse array of features and applications designed to empower small retail stores and facilitate their growth. Our commitment to fostering the development of these businesses is reflected in the tailored solutions we provide.

Firstly, our cutting-edge Point-of-Sale (POS) software serves as the backbone of these small retail establishments. It streamlines billing processes, making transactions more efficient and accurate. The comprehensive inventory management feature ensures that small retailers have real-time insights into stock levels, preventing understocking or overstocking issues. This, in turn, boosts operational efficiency and customer satisfaction.

Moreover, we offer an online storefront feature, providing small retailers with a digital presence to reach a wider customer base. In today's digital age, online visibility is essential, and this feature facilitates precisely that. Our loyalty programs and CRM solutions empower retailers to build long-lasting relationships with customers. This fosters customer retention, a critical component of sustainable growth for small stores.

In essence, our innovative features and applications create an ecosystem where small retail stores can efficiently manage their operations, harness the power of online sales, and build strong connections with their customers. This multifaceted approach supports their growth by enhancing their operational efficiency, expanding their reach, and bolstering customer loyalty.

DQ: Elaborate on some of the milestones achieved by QueueBuster.

Varun Tangri: QueueBuster embarked on its journey in July 2016, driven by a founding team with prior experience at Zomato. Their vision was clear: to revolutionize the retail industry with state-of-the-art Android-based solutions for billing and inventory management.

In 2019, a transformative moment occurred with the Reserve Bank of India's (RBI) decision to allow smart screens to accept PINs. This opened a gateway of opportunities for QueueBuster. It paved the way for the introduction of our comprehensive suite of
services, including advanced billing systems, real-time inventory management, online storefronts, customer loyalty programs, and robust CRM tools.

Despite the formidable challenges posed by Covid-19, QueueBuster experienced a renaissance in mid-2021. Our solutions garnered widespread acceptance among merchants, signifying a resurgence in demand for our offerings. A notable milestone arrived in June 2022 when we secured a substantial $8.2 million in Series-A funding from a group of five visionary investors. This financial boost empowered us to expand our team by bringing on board talented professionals in sales and marketing, reinforcing our dedication to evolution and continued service in the dynamic realm of the retail industry.

DQ: Given the kind of success that QueueBuster has achieved so far, what are the future prospects?

Varun Tangri: QueueBuster's promising future is underpinned by several key factors that showcase its resilience and adaptability in the competitive retail tech landscape. The strategic partnership with TVS Electronics serves as a futuristic facet of QueueBuster's broader commitment to growth and innovation.

Our proactive approach to expanding our market reach and offering advanced POS solutions demonstrates a strategic vision that extends beyond individual partnerships. The collaboration with TVS Electronics is a testament to our dedication to establishing meaningful alliances, but it is not the sole driver of our future success.

Anticipating a surge in demand, especially during India's festive seasons, QueueBuster has made deliberate efforts to cater to customers in Tier 2 and Tier 3 cities. This reflects a keen understanding of the evolving market dynamics and a commitment to providing tailored solutions for a diverse consumer base.

The emphasis on creating seamless and delightful shopping experiences aligns with QueueBuster's focus on customer satisfaction, positioning the company to capture a significant market share during peak seasons.

The company’s commitment to sustainability is another key aspect that sets it apart. The adoption of Android-based solutions enhances efficiency and contributes to a more environmentally friendly approach by reducing e-waste. This reflects a forward-thinking approach aligned with global trends toward sustainability, showcasing QueueBuster's ability to integrate responsible practices into its business model.

Moreover, QueueBuster's agility in adapting to the omnichannel retail landscape is a strategic move that positions the company as a leader in catering to the evolving demands of consumers. The readiness to embrace industry trends and provide cohesive shopping experiences across various channels reinforces QueueBuster's versatility and responsiveness to market shifts.

DQ: Please elaborate on QueueBuster's strategies and innovations that are happening, and will happen in future.

Varun Tangri: At QueueBuster, our unwavering commitment to innovation and strategic excellence is the cornerstone of our mission. We have consistently introduced groundbreaking solutions that have redefined the retail landscape. Our strategies and innovations are meticulously crafted to offer our clients a competitive edge and elevate their businesses to new heights.

Our primary focus is on optimizing store operations, and we have achieved this through our state-of-the-art POS systems, efficient inventory management, and an unrelenting emphasis on enhancing the overall customer experience. We are proud to say that our strategies have delivered tangible results for our clients.

Furthermore, our investment in cutting-edge technology and our agility to adapt to the ever-evolving retail industry sets us apart. Our incorporation of modern technologies such as Artificial Intelligence, real-time inventory management, and seamless integration of online and offline sales channels reflect our dedication to boosting operational efficiency.

In conclusion, QueueBuster's strategies and innovations are geared toward empowering businesses and driving the retail industry forward. Our forward-thinking solutions, data-driven strategies, and personalized shopping experiences showcase our commitment to creating a brighter and more efficient future for retailers.