Paynimo partners with fitness app BookYourGame, to facilitate digital payment

Paynimo, The Next Gen Digital Payment platform announces its partnership with Book Your Game (BYG), a mobile-first marketplace that creates a platform for users to discover and book an array of workouts and group exercises near their location for a subscription fee.

Since its inception in February 2016 BYG has had more than 15,000 active users across five cities and 30,000 downloads. With a growth rate of 35% it has gone on to disrupt the fitness industry.

Paynimo is built on a 15 years’ legacy of TechProcess Payment Services, one of India’s leading electronic payments company for customized payment solutions that will empower multi-mode online and mobile payments for BYG and will provide convenient and safe digital payment experience.

Kumar Karpe, CEO, TechProcess Payment Services, said, “In our endeavor to empower offline to online merchants across the country, we have partnered with BYG to spur the user adoption of cashless and mobile payments. Our next gen digital payment platform Paynimo is built to provide enhanced end user experience. It has a frictionless interface that offers multiple modes of bill payments. We are confident that Paynimo will improve experience and efficiency, thus enhancing the end-user experience for BYG.”

Commenting on the partnership, Devi Prasad Biswal, Founder and CEO, Book Your Game (BYG) said, “User experience is of utmost importance to us and we want to provide the best to our customers. BYG customers are new age and evolved, hence offering innovative solutions above regular online payment integration was the key. A solution which is simple, secure and convenient was of paramount importance to our overall experience. Paynimo was something that fit the bill perfectly and it also gives our customers access to multiple payment options which are secure and hassle free.”

One of the key highlights of Paynimo product offerings to BYG is the Standing Instruction (SI) on cards facility, which would allow BYG’s customers pay the subscription fee without any manual intervention, a welcome change to the traditional way users pay merchants; thereby creating a win-win situation for all the stakeholders. TechProcess is the only electronic payments company in India that provides the SI on Cards facility on ‘Debit Cards’ besides Credit Cards.

Paynimo is interoperable with more than 185+ payment modes, including credit and debit cards, net-banking, e-wallets and the likes. The platform is a single integration omni-channel payment solution compatible with online and mobile channels.