Panasonic to launch octa core processor powered Eluga Icon 4G smartphone on Amazon at Rs 10,999

Panasonic India has exclusively tied up with Amazon.in, India’s largest e-commerce online portal to launch its latest Smartphone, the Eluga Icon.  ELUGA Icon went live today on Amazon India’s ‘Exclusive’ page.

The Smartphone with India 4G/LTE band network support is equipped with an outstanding processing power with a superfast 1.5 GHz True Octa Core Processor providing an effortless experience when it comes to playing games, watching videos and switching between apps.

In addition, the device has a powerful 8 MP Front camera and a superb 13 MP rear Camera with auto focus and LED flash. The Icon is also equipped with cool features like ICON User Interface providing single access to apps, iSense – a unique hand hover gesture based functionality, Smart Awake - Double Tap to wake-up screen, Air Swipe Unlock, Mediatek Hot-Knot and Blink Play feature for taking selfies or groupies with a blink of an eye. . On Battery capacity, the Icon supports a powerful 3500 mAh battery providing longer battery durability than available in other products in this segment and weighs only 147gm. Overall, the 7.9mm Uni-body Eluga Icon is a perfect unification of sleek & appealing aesthetics and innovative interface with a multitude of inbuilt applications.

The Eluga Icon is really iconic when it comes to performance. The large 2GB RAM makes it the best choice for uninterrupted performance and its 16 GB ROM expandable upto 32 GB provides ample of storage capacity.

For a blazing fast experience, The Eluga Icon comes with superfast 4G LTE capability which makes this a beast of a device. Hence, streaming and downloading wouldn’t be a time consuming task anymore.

The refreshingly new Icon User interface gives a “Single Tap” access to all applications, automatically arranges apps in thematic folders & complex functional menus are made simple yet topped with beautiful interface. Adding to that, the Smart iSense technology from Eluga Icon is equipped with a bouquet of gesture based features to provide convenience like never before.

Speaking on the launch,  Manish Sharma, Managing Director, Panasonic India said “Increased internet penetration and growing popularity of online shopping, combined with the upsurge in smartphones has fuelled the growth of online retailing in India. In line with this, Panasonic India has exclusively tied up with Amazon in order to cater to the changing needs of the Indian consumers. With an aim to make technology accessible to all, this partnership not only reinforces our commitment to meet the consumer demands on-the-go but also amplifies our reach to a larger audience.”

Sharing his thoughts, Pankaj Rana, Business Head – Mobility Division, Panasonic India, further added,- “At Panasonic, we believe in incorporating phenomenal features in our devices which cater to the changing customers demand. In line with this, we have come up with our new Eluga Icon which offers advanced features like the Smart iSense Technology which supports Single Tap & Blink Play which in turn enhances user experience.”