Hindu Tamil Thisai Cuts IT Costs by 40% with Zoho's Low-Code Platform

Hindu Tamil Thisai, a prominent Tamil daily from The Hindu Group, recently implemented Zoho Creator, a low-code application development platform, to enhance its digital infrastructure and streamline operations. This adoption has led to a 40% reduction in IT costs and improved efficiency across departments.

Since 2013, the publication has grown significantly, with nine editions and a circulation of over 300,000 copies. To support its operations in advertising, event management, and newspaper production, Hindu Tamil Thisai sought a flexible, scalable solution to unify workflows. After an evaluation of various platforms, Zoho Creator was chosen for its ability to develop tailored applications and integrate seamlessly with existing systems, including familiar Zoho tools like Zoho Billing, Zoho Inventory, and Zoho Books.

Addressing Operational Challenges

Previously, Hindu Tamil Thisai managed its IT needs using multiple technologies, which required extensive manual coding and high maintenance. This complexity resulted in costly and time-consuming operations. Transitioning to Zoho Creator has streamlined processes, enabling quicker adjustments to changing operational requirements.

Key Applications Driving Efficiency

Within five months, Hindu Tamil Thisai developed three core applications on Zoho Creator that enhanced functionality across six departments:

1. Subscription Hub: Automates customer onboarding, invoicing, and subscription renewals, cutting down on administrative workload and centralizing sales tracking and travel reimbursements.

2. Ad and Event Manager: Handles ad and event bookings from start to finish, minimizing manual data entry and improving operational coordination.

3. Printing Production Tracker: Manages inventory across branches in real time, streamlining the newspaper’s print production and stock management.

Operational Impact

By moving to Zoho Creator, Hindu Tamil Thisai has benefited from efficiency gains, time savings, and cost reductions, achieving a 40% reduction in IT expenses. The low-code platform enables the publication to streamline workflows, reduce dependency on manual coding, and focus on strategic tasks that drive productivity.

Hindu Tamil Thisai plans to expand its use of Zoho Creator with additional applications like a custom Human Resource Management System (HRMS) and a Content Management System (CMS) to further support its operational goals.