Infosys and Smart Europe GmbH Join Forces for Sustainable Electric Mobility Advancements

Infosys, the global leader in next-generation digital services and consulting, has announced a five-year collaboration with Smart Europe GmbH, a prominent name dealing in the automotive sector. This partnership is aimed at revamping the Direct-to-Customer (D2C) business model in Europe, with a focus on elevating the customer experience, embracing data-driven personalization, and enhancing engagement. These enhancements will be targeted not only to the current smart model but also to the newly introduced smart and other upcoming all-electric models, all under the renowned smart brand. Infosys is renowned for its technological prowess, and here it will be playing a key role in reshaping the online Electric Vehicle (EV) purchasing process, integrating cutting-edge Machine Learning (ML) models to provide precise sales and aftersales forecasts.

Infosys was chosen to assist this EV company because of its extensive track record in streamlining automotive sales and e-commerce operations and systems. In terms of maximizing the value extracted from software, data, and cloud investments, Infosys will harness its established process, and functional, and technical proficiency, complemented by an approach led by design-thinking. Furthermore, Infosys will facilitate Smart Europe GmbH in the efficient promotion of electric vehicles across 15 European nations through a D2C sales strategy. This strategy includes all the stages of a customer's journey, from lead generation and prospect conversion to sales and aftersales, offering end-to-end oversight and accountability.

“We are pleased to have Infosys as our partner on this journey. Infosys’ strong leadership commitment backed by its ability to drive end-to-end application development and maintenance with efficiency and effectiveness, will help us boost our operational performance and user experience,” said Dirk Adelmann, Chief Executive Officer of Smart Europe GmbH,

"We are delighted to deliver our cutting-edge technologies to innovative companies like smart Europe GmbH to help ramp up their competitiveness in the European market. Infosys has demonstrated a steadfast commitment to powering innovation-driven customer experiences across touchpoints through our automotive and mobility offerings. Leveraging a blend of our expertise in the domain and strong regional presence, we will help Smart Europe GmbH fast-track the adoption of cutting-edge digital solutions. The success of this engagement will be a real game changer for both smart Europe GmbH and Infosys in the electric mobility era,” said Jasmeet Singh, EVP and Global Head of Manufacturing, Infosys.

In conclusion, the collaboration between Infosys and Smart Europe GmbH promises to be a game-changer in the field of sustainable electric mobility. It is a perfect example of the fusion of cutting-edge technology, data-driven insights, and a commitment to providing exceptional customer experiences in the rapidly evolving landscape of electric vehicles.